Enterprise AI Administration
Voluntary churn
KPI Details · KPI Catalog
KPI Details
Voluntary churn
AT RISK
- Code
CHN_VOLUNTARY_CHURN
Governance configuration shown for review and validation. Read-only.
Current state
- Current value
- 1.9%
- Change
- +0.3pp (vs prior month)
- Target
- No stored target
- Reporting period
- 2026-09
- Unit
- %
- Direction of good
- Lower
Definition
- Mission area
- Churn & Retention
- Decision journey
- Churn & Retention
- Definition
- —
- Formula
- —
- Grain
- —
- Sources
- —
Related Intelligence
Linked governed records
Formulas (0)
None recorded.
Thresholds / rules (0)
None recorded.
Source mappings (0)
None recorded.
Variables (0)
None recorded.
Models (0)
None recorded.
Scenarios (5)
Actions (3)
- Build target list from propensity modelCRM Analytics · Done
- Configure offer and USSD/SMS campaignHead of Retention · In progress
- Track save rate weeklyRetention Ops · Not started
Value (1)
- High-value churn reductionAt risk