Enterprise AI Administration
Digital churn
KPI Details · KPI Catalog
KPI Details
Digital churn
AT RISK
- Code
DIG_DIGITAL_CHURN
Governance configuration shown for review and validation. Read-only.
Current state
- Current value
- 4.1%
- Change
- +0.5pp (vs prior month)
- Target
- No stored target
- Reporting period
- 2026-09
- Unit
- %
- Direction of good
- Lower
Definition
- Mission area
- Digital Services
- Decision journey
- Digital Services & Channels
- Definition
- —
- Formula
- —
- Grain
- —
- Sources
- —
Related Intelligence
Linked governed records
Formulas (0)
None recorded.
Thresholds / rules (0)
None recorded.
Source mappings (0)
None recorded.
Variables (0)
None recorded.
Models (0)
None recorded.
Scenarios (4)
Actions (3)
- Configure incentive in mobile money platformDigital Product · Not started
- Launch in-app onboarding redesignApp Team · Not started
- Track adoption cohort weeklyDigital Analytics · Not started
Value (1)
- Mobile money cross-sellOn track