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Enterprise AI Administration

High-Value Churn Escalation

Business Rule Details · Telecom Business Rules

Business Rule Details

High-Value Churn Escalation

HIGHACTIVE
Code
BR-CHURN-HV
Version
v2.0
Owner
Head of Retention

Governance configuration shown for review and validation. Read-only.

Business definition

Escalate high-value segments with elevated churn risk

Rule logic

Condition
churn propensity > 0.65 AND revenue at risk > threshold
Thresholds
Propensity 0.65; revenue at risk ZAR 5M / month
Downstream action
Open Churn & Retention journey; notify CCO
Category
Churn
Severity
High
Mission area
Churn & Retention
Related journey
Churn & Retention
Effective date
01 Apr 2026
Last reviewed
14 Sep 2026

Related Intelligence

Linked governed records

Decision journey