Enterprise AI Administration
Digital activity score
Variable Details · Enterprise Variables
Variable Details
Digital activity score
PASSEDACTIVE
- Code
VAR-DIGITAL- Owner
- Head of Data Engineering
Governance configuration shown for review and validation. Read-only.
Definition
App and wallet engagement score
Details
- Data type
- decimal
- Grain
- Subscriber-month
- Source system
- Digital App / Channels
- Quality status
- PASSED
- Transformation logic
weighted logins, transactions and self-service events
- Used by (registered)
- Digital Adoption Model; ARPU Uplift Model
Related Intelligence
Linked governed records
Models using this variable (3)
- Churn Propensity Model · XGBoost
- Net Adds Forecast Model · SARIMAX (benchmark: ARIMA)
- Usage Pattern Segmentation Model · K-Means
KPIs influenced (3)
Source mappings (same source) (0)
None recorded.
Journeys (2)